If you are looking for a suitable sporting promotional product, then one of the most popular on the market, if not the most popular to be found, is probably the printed golf balls. Small, compact, not too expensive but very practical. These are an excellent printed tool.
But a bit of thought and careful planning is needed when you are setting about to order your logo golf balls. Their highly unusual shape and size along with their ultimate intended heavy use means that there are some considerations that you might not see in other products that you might previously have used, such as the promotional calendars.
For a start, golf balls are, obviously, a distinct spherical shape that is awkward to print on. The printing surface is certainly not flat, but forms part of the essential spherical shape to create a ball. Also, the printing surface is covered in many small aerodynamic dimples that give the ball the required trajectory when it is struck.
The printing area on a golf ball is also quite compact to get the best out of the printed logo. A huge print area would look not only distracting to the player, but because of the curved nature of the surface, most printed logos would be very heavily distorted on the ball and badly reproduced. Hence the printing area is usually limited to a fraction of the ball to limit the distortion.
Another consideration is that the golf ball is designed to be hit hard in order to accelerate in a mere fraction of a second to potentially travel a couple of hundred yards through the air. The golf ball is likely to be soaking wet and pick up mud during wet games. The printing applied to the ball has to be durable.
So when you are considering printed golf balls, what should you look at when you are considering what to use for your logo? Well, in practice with balls printed with my own logos, I have found that a round logo is better looking than a square or oblong printing area. It moulds better to the shape of the ball and suits the heavily curved shape of the printing area. Don’t go into small print and fine detail on the ball. Keep it clean and simple for the best effect. Allow for the ball’s small printing area and the punishment the golf ball is to receive whilst in use.
Also, remember that the golf ball can be printed on opposite sides. This means that you can make the best use of a small logo by printing it twice – once on either side of the ball, or have your website address one side with the telephone number given on the other. Feeling really cheeky? Then why not speak to another company that you could partner with and see if you can share the cost between you? Your logo on one side, there’s on the other side of the ball!






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